DARRELL STEED / 19 November 2024

Hitting the Streets with Erica Bruno. Time to Breakdown the Importance of Experience.

Welcome to Street Smarts, powered by SmartWolf Consulting! I’m your host, Darrell Steed, and today we’re diving into the fast-paced world of automotive marketing.

Join me as I sit down with Erica Bruno from CBC Automotive Marketing. With a passion for innovation and a deep understanding of industry dynamics, Erica is on a mission to transform how brands connect with customers. From her leadership role in magnifying brand visibility to her extensive background in market strategy, dealership operations, and technology, Erica brings invaluable insights to the table.

As a true “Car Girl at Heart,” her expertise in creating engaging user experiences within the SUV market is just the tip of the iceberg. Together, we’ll explore the latest trends, strategies, and partnerships shaping the automotive landscape.

So buckle up and get ready to accelerate your knowledge in the world of automotive marketing!


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ERICA BRUNO

Senior Director - Key Accounts | Speaker | Automotive Industry Expertise | Car Girl at Heart | WOCAN

Leading with a focus on customer relationship management, her current role as Senior Director at Recall Masters, Inc. harnesses her expertise in strategic marketing, brand engagement and Fixed Operations knowledge. Her team's efforts are channeled towards cultivating meaningful interactions with key accounts and driving forward the innovation of automotive marketing strategies.

During her recent tenure as Vice President of Business Development at CBC Automotive Marketing, she was instrumental in magnifying brand visibility and forging new client partnerships. Her approach combines a keen understanding of vehicle dynamics with a passion for the automotive industry, which is vital in delivering exceptional solutions that enhance the vehicle purchasing journey for her clients.

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Driving Real Conversations: Uncovering the True Pulse of Automotive Acquisition, Staff and Customer Experience. A podcast that goes beyond executive talking points,

bringing you insights from the streets—where the real action happens in the dealership and used car department.

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