DARREL STEED / 23 April 2025

The Resident Car Chick Breaks It Down for the Industry with SmartWolf

Welcome to Street Smarts, the podcast powered by SmartWolf Consulting! I'm your host, Darrell Steed, here to bring you expert insights, real-world experiences, and practical tips from the front lines of the auto industry.

I’m talking about none other than Shasta Haddock, the powerhouse COO at Epic BDC.

From her start in 2014 as a BDC rep at Roper Kia, to mastering marketing and social media at SCP Agency, to now leading the charge at one of the most respected outsourced BDCs in the country – Shasta’s journey is a true testament to hard work, passion, and the kind of leadership that inspires real results.

And that’s not all. She’s also the co-host of the hit podcast Chicks in Charge: Automotive Edition, where she and her best friend Jess Burkhart are lighting up the airwaves with insight, authenticity, and a whole lot of personality.

Shasta’s got a deep love for data, a soft spot for dogs, and a serious devotion to the Kansas City Chiefs – with a bucket list goal of catching a game in every NFL stadium. She’s the kind of person who brings both heart and horsepower to everything she touches.

So whether you’re a GM, a BDC manager, or just someone trying to keep all the plates spinning – trust me, this conversation is gonna hit home.

Let’s get into it."

Get ready to unlock valuable strategies that will keep you ahead of the curve, all right here on Street Smarts. 🚗💨


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SHASTA HADDOCK

BDC Director for EPIC BDC

Connect with Shasta via Social Media

Driving Real Conversations: Uncovering the True Pulse of Automotive Acquisition, Staff and Customer Experience. A podcast that goes beyond executive talking points,

bringing you insights from the streets—where the real action happens in the dealership and used car department.

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