DARRELL STEED / 8 January 2025

Don't miss out on the ultimate used car solutions in the industry

Welcome to Street Smarts, powered by SmartWolf Consulting, where we dive into the strategies and stories that fuel success in the automotive industry and beyond.

Today, we’re thrilled to have Scott Biehl with us. Scott’s journey began over 35 years ago, rising from salesperson to become the #1 Jaguar Land Rover Dealer in the USA and ultimately the owner and CEO of a multi-store dealership group. As GM and owner of Mercedes-Benz of Fresno, Scott played a pivotal role in SmartWolf Consulting’s inception back in 2010, when we launched our first buying center.

Scott’s dedication to helping others succeed is evident not only through his leadership but also through his book, Driven to Succeed, which he wrote to empower individuals in both personal and professional growth. Now, as a leader in executive coaching and consulting, he helps organizations unlock their potential. His latest innovations, Loop Me In and Recover, are game-changers in inventory control and accountability for dealerships.

Join us as we explore Scott’s unique insights, his passion for transformation, and his dedication to driving success in every venture. I’m your host, Darrell Steed. Let’s get into it! πŸš—πŸ’¨


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SCOTT BIEHL

Co-Founder and Managing Partner | Chief Executive Officer

Career Overview:

1987: At 21, Scott transitions from a short-order cook to car sales, selling 15 cars in 12 days and buying his first home.

1991-1993: Promoted to Finance Manager and Sales Manager at Honda North, making it the #1 Honda dealership in the area for 10 years.

2003-2004: Joins Asbury Automotive as General Sales Manager at Mercedes-Benz of Fresno, earning multiple β€œBest of the Best” awards.

2009: Selected as keynote speaker at Asbury’s Annual Executive Meeting.

2011: Partners to purchase Mercedes-Benz of Fresno.

2015-2019: Wins numerous accolades and co-founds Triunity Automotive Group.

2021: Acquires Jaguar Land Rover Los Angeles, making it the top dealer in the U.S.

2022: Sells dealerships and launches a coaching and consulting company in Lake Tahoe.

2024: Authored Driven to Succeed, becomes a sought-after speaker, coach, and consultant.

Connect with Scott via Social Media

Driving Real Conversations: Uncovering the True Pulse of Automotive Acquisition, Staff and Customer Experience. A podcast that goes beyond executive talking points,

bringing you insights from the streetsβ€”where the real action happens in the dealership and used car department.

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